The Sanders Debate Gambit

Last night Donald Trump appeared on Jimmy Kimmel and said he would debate Bernie Sanders so long as the profits from the debate go to charity. Sanders quickly agreed via Twitter. There’s your headline for a few days, or more. Let me tell you how clever that was. By agreeing to debate…

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Citizen Government

Slander is illegal, but hard to prove. And if you lose your case in court, it can be super-expensive. You’ll end up paying your own court fees and those of your opponent. In other words, the government can’t help you if someone slanders you in public. You’re sort of on…

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Evaluating the Political Chess Board

Trump has pulled ahead of Clinton nationally in both the new FOX poll and the Rasmussen Poll. And Trump passed Clinton in favorability according to the newest national poll on that topic. The Megyn Kelly interview (including the hyping of it ahead of time) marked Trump’s third-act turn. By the way, Anderson Cooper of CNN…

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Impossible To Ignore

I added a new book to my Persuasion Reading List. The book is Impossible to Ignore: Creating Memorable Content to Influence Decisions This is a must-read for anyone interested in influencing an audience. The book explains the science behind making things memorable and shows you how to do it. And memory is…

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Trump’s VP Pick Prediction

Here’s a good summary on Business Insider of the top 14 likely VP picks for Trump. See if you can predict who Trump will choose. Few things are harder to predict than a VP choice because the situation stays fluid until the actual selection. And frankly, I don’t know much about the…

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How to Do Persuasion Wrong

Now that Donald Trump has effectively wrapped up the Republican Party nomination, let’s talk about the general election. Clinton’s campaign chair, John Podesta, has started to make the case that Trump is too “risky” to be president. That signals a shift from arguing about policy and experience to pure persuasion. That’s a big…

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Clinton Versus Trump – Persuasion Scores

Today I’ll take you to the third dimension of persuasion to see how Clinton and Trump are matching up lately. I can’t make this post appear balanced because Clinton is making big mistakes on the persuasion dimension while Trump is being his usual skillful self. So the best I can…

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